Our Story
Hailing from the UK, our mission to redefine how we live and how we care about our environment, starts with our eco-friendly laundry care line.
Inspired by an innocent question from one little girl, “Why does cleaning have to harm our planet?”
It’s a good question.
Frustrated with trying to balance the cleanliness of our home vs the damage to our environment, we decided compromise is no-longer an option.
With this, the pursuit of environmentally friendly laundry care products (that actually work) became our ultimate goal, and when nothing on the market met our stringent demands, we decided to lead the way with Emerald Fresh.
Clean Home, Clean Planet
Today, most cleaning products still rely on petroleum-based and harsh synthetic materials for their cleaning effectiveness.
While these chemicals do excel at cleaning, we are staunch advocates of the belief that achieving excellent results should not cost the Earth. We prioritise both environmental and human health. In addition to meeting stringent international standards for essential ingredients, we have gone a step further by eliminating more than 14 controversial ingredients, aligning with our commitment to a life-oriented approach.
Sustainability
Emerald Fresh introduces you to a novel method for laundry care with our powerful Laundry Detergent Sheets.
Emerald Fresh turns to nature’s guidance, harnessing green science to innovate the daily laundry care industry. We aim to spark a new cleaning revolution, drawing inspiration from natural cleaning methods.
In this digital age, we remain committed to promoting research, development, and the application of pure formulas.
Our objective is to offer more efficient and environmentally friendly solutions to meet your quality of life requirements, all the while striving to create a better planet.
Innovation Revolution
Emerald Fresh introduces you to a novel method for laundry care with our powerful Laundry Detergent Sheets.
Delivering effective cleaning, sterilisation, smoothing, fragrance enhancement, and colour preservation all with one integrated formula.
Emerald Fresh laundry sheets are pre-measured concentrated laundry detergents crafted from natural, biodegradable ingredients. Completely devoid of harmful chemicals and 100% fully dissolvable, eco-friendly, space-efficient, and user friendly.
The perfect way to simplify your life and protect the planet.